Certified Personal Trainers and Strength Coaches

How to get paid hundreds of dollars to create training programs
for your clients and athletes using 9 Key Steps of
The Flexible Periodization Method

Spend 15-minutes a day studying the NEW SECRETS of creating HIGHLY individualized, RESULT-PRODUCING, PERIODZIED training programs for fitness enthusiasts, world class athletes and everyone in between and grow your strength and conditioning or personal training business.



A Message from Karsten Jensen,
MSc. Exercise Physiology,
Strength Coach to World Class and Olympic Athletes



Dear Strength Coach or Personal Trainer,

Can your business use hundreds of dollars in extra income for work you complete when you are not in the gym with your clients? Would you like to be paid for the hours you spend at home developing your clients and athletes training programs?

If so, I know you'll find this letter to be extremely valuable. Because I'm going to show you precisely how to create better training programs that can help you improve your business AND get paid to create the training program!

As a Strength Coach, I have never thought of myself as a sales person, but lately I realized that I have always followed the timeless advice to “over-deliver on the quality of your service” and “give more in use value than you ask for in money value” through a relentless focus on creating MORE RESULT PRODUCING TRAINING programs.

No matter who you are, you too can grow your business with a relentless focus on creating MORE RESULT PRODUCING training programs.
  • Are you employed or own you own business? - If you can create MORE RESULT PRODUCING training programs you WILL be more successful in your business.

  • Are you a strength coach or personal trainer? - If you can create MORE RESULT PRODUCING training programs you WILL be more successful in your business.

  • Do you train the “average Jane/Joe” or World Class and Olympic athletes? - If you can create MORE RESULT PRODUCING training programs you WILL be more successful in your business.

  • Do you train teams or individuals? - If you can create MORE RESULT PRODUCING training programs you WILL be more successful in your business.

  • Are you newly certified or have 20 years of experience? - If you can create MORE RESULT PRODUCING training programs you WILL be more successful in your business.

Next to teaching and troubleshooting exercises, the ability to create highly individualized, result producing training programs is the ultimate measure of your skill as a strength coach or personal trainer. It is a skill that should be continuously developed, if you are to reach your full potential as a strength coach or personal trainer.

My relentless focus on creating RESULT PRODUCING training programs landed me the most prestigious strength coach position in my home country, Denmark, a month after I graduated from University.


The Flexible Periodization Method “fits the system to the athlete

or client instead of fitting the athlete/client to the system

In 1999 – one month after I completed University - I was hired by the Danish Sports System to create highly individualized training programs for their novice and current Olympic athletes. Essentially, I was told to fit the athlete to the system instead of fitting the system to the athlete.

This was easier said than done!

Eight years earlier I had learned about “periodization” – the Art and Science of dividing longer training cycles into periods – and systematically changing a training program from period to period with the purpose of achieving peak performance at a desired date.

I had also learned that training programs that follow the principles of periodization are more effective than training programs that do not follow these principles. Therefore, I knew that the training programs had to follow the principles of periodization.

However, most periodization systems cater to certain types of sports, certain types of athletes and require relatively long preparation periods. In my position with the Danish Sports System, I worked with all types of sports and all types of athletes
  • who were 15 to 30 years of age,

  • who came from 13 different sports ranging from figure skating to rowing to wrestling,

  • who had anywhere from 6-months of preparation to one week of preparation time for their next competition.

During the first two years of my position I tried different well known periodization systems, like linear and non-linear periodization, but I wasn’t comfortable with jumping from one system to the other, depending on the kind of athlete I had in front of me.

I wanted ONE – FLEXIBLE system that would produce extraordinary results for ANY athlete in ANY sport in ANY situation.

My frustrations with the existing periodization systems lead me to develop “The Flexible Periodization Method.”
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Periodization for the Future

The Flexible Periodization Method is the book of the year for any strength coach, personal trainer or fitness enthusiast who creates long term training programs. Karsten Jensen, former strength coach for team Danmark, now international training expert, is the author of The Flexible Periodization Method that is much more than a book about training.

The Flexible Periodization Method details advanced and holistic dimensions of periodization and presents a new, comprehensive and flexible system, that will guide the approach to periodization in the future. The Flexible Periodization Method is evidence based, but also builds on extensive experience with Olympic level athletes.

Marina Aagaard
Master of Fitness and Exercise,
Part-time Associate Professor,
Aalborg University Denmark


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The “Flexible Periodization Method” is science-based,

yet the most practical book on periodization to hit the market.

The year long research that lead to the creation of this book was driven mainly by questions I couldn’t answer about the process of creating long term training plans for athletes.

While I provide solid theory behind “The Flexible Periodization Method”, it is not the feature of theory that I hope will distinguish this book. I have never personally done any scientific studies, nor am I a PhD or a professor like Tudor Bompa, Vladimir Zatisorsky, William Kraemer or Michael Stone.

However, I have spent 18 years researching ALL major periodization systems. I have spent 1000s of hours creating long-term training programs for world class and Olympic athletes and I have spent 1000s of hours in the gym helping these athletes optimize the execution of these training programs.

The Flexible Periodization Method was created with the goal of being the MOST PRACTICAL, yet SCIENCE-BASED book on creating long-term training plans EVER to be released.

The 197 references included in the book provides the names of dozens of periodization books, most of them written by better known authors than me, all of them having stronger academic credentials. So, why would you buy this book written by a relatively unknown strength coach from a small country in Europe?

Ask yourself the seven questions listed below. If you answer YES to just one of them, then The Flexible Periodization Method is a must have for your reference library.

  1. Do you feel that periodization is mostly science mumbo-jumbo? The Flexible Periodization Method provides an increased understanding of periodization through a clear discussion of the pros and cons of ALL current periodization models. Note: Almost every periodization book I have ever read looks favourably on one system of periodization while criticizing all other systems (if the book even mentions other systems). The Flexible Periodization Method is UNIQUE because it discusses the pros and cons of ALL current periodization systems.

  2. Have you ever read a book on periodization and felt that you understood the theory, yet did not know how to apply this theory? The Flexible Periodization Method makes the topic of periodization PRACTICAL, giving you a STEP-BY-STEP method for creating long-term training programs as well as 59 specific method variations to use when creating your programs.

  3. Are you a new personal trainer or a seasoned professional who wonders how to create better training programs? Programs based on principles of periodization have been proven to be more effective than programs that do not follow these principles. “The Flexible Periodization Method shows you how to create more effective training programs through a unique version of PERIODIZATION.

  4. Have you studied periodization before and felt that your athletes and clients did not fit into the models prescribed? Like no other method, The Flexible Periodization “fits the system to the athlete and not the athlete to the system.” Learn seven (7) training templates (referred to as blocks) covering all physiological capacities and adjustment options for those blocks. The Flexible Periodization Method shows you how to adjust these blocks to fit the training of YOUR athletes.

  5. Have you ever wondered how best to combine strength training, plyometrics and energy systems training?
    The Flexible Periodization Method goes beyond current periodization models by explaining how to combine strength training, plyometrics and energy systems training for optimal results.

  6. Do you want to work with athletes?
    Increase your client base by learning “The Flexible Periodization Method” - designed to create programs for the fitness client as well as any athlete.

  7. Are you looking for strategies to increase client retention and revenue?
    By mastering the art of creating long-term training programs with the Flexible Periodization Method, you are in a position to sell macrocycles of 16-20 weeks instead of training packages of 4-6 sessions and thus, increase client retention and revenue.



Professional Strongman Mike "The Machine" Bruce

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Study The Flexible Periodization Method the way you eat:

One bite at a time

Most of the strength coaches and trainers I know have very packed schedules. Just the anticipation of the time commitment to study a 400-page book, will make many say, “No thank you,” right here. Additionally, the sheer amount of information and new ideas presented might seem overwhelming.

My suggestion is to study The Flexible Periodization Method the way you eat; one bite at a time. When you are “full”, take a break and digest what you have just “consumed”.

And please don’t think that you need to memorize the content to be able to benefit from “The Flexible Periodization Method”. I wrote it and I look in it every single time I create a new training program.

To aid you in the “digestion” of the information, the 400 pages of The Flexible Periodization Method is structured into four (4) content-rich chapters.

Chapter 1 consists of 16 short sections outlining the 16 Key Principles that The Flexible Periodization Method is built upon, including
  • Enhance results by following the natural cycles of the body in your planning.

  • The solution to the problem of performing concurrent strength and endurance training – I have never seen these ideas discussed in any other written material.

  • How and when to use “assistance exercises” and “compound exercises”.

  • Why several textbooks are wrong when they say explosive sports don’t have a need for a maximal strength cycle.

  • Ways to practice key movement patterns every day without overtraining (Improve performance even on recovery days)

  • Why ALL program variables must be periodized.

  • Why stabilizer training is NOT for sissies. :)

Chapter 2 gives you all the details of the seven (7) different training templates (“blocks” -the corner stones of the FPM) that are combined to perfectly suit the individual athlete or client. These details include
  • The best structure of strength training, jump/throw training and energy systems training workouts with the optimal number of exercises.

  • The power of viewing your training sessions as “blocks” of various lengths.

  • How the 7 fundamental training methods are combined in the 7 Blocks for maximal synergy and results.

  • The rarely discussed difference between PREPARING for and SUPPLEMENTING the Sport Specific Activity.

  • Why the key goal in plyometric training is NOT always to develop power.

  • 59 “method variations “to use with strength training, jump/throw training or energy systems training. Most of these method variations are not discussed in any other written material I have ever seen.
In section 2 you can find a program used by Nicole Sydboege, Ju-Jitsu World Champion.


As a ju-jitsu player my goals were to be strong, explosive and have great endurance. Karsten's training programs were specific to my needs and thus I experienced marked improvements in all categories. Since 2005 Karsten has had a counselling and valued role for my strength training.
Nicole Sydbøge
World Games Champion - 2001, 2005
World Champion - 2002, 2004
Europmaster - 2001, 2003, 2005


Chapter 3 shows you how to combine blocks to create ANY kind of macrocycle. It also covers
  • The simple, but overlooked principle for prioritizing training components.

  • The 5 key “structures” in a macrocycle that you must be able to work with.

  • When and how to use a pure sequence or a “spiralling” of blocks.

  • Optimal number of continuous weeks with each block.

  • 3 ways to apply concentrated loading.

  • The world class athlete’s philosophy for tapering.

  • Strategies for improving physical capacity, EVEN in the competition period.
In Chapter 3 you can find a unique periodization technique used by Professional Tennis player, Kenneth Carlsen

I have had Karsten Jensen as a Strength and Conditioning Coach for almost 8 years. We started working together in 1999 after I got injured in my shoulder; a long injury as it turned out. I was away from tournament tennis for 19 months. In those 19 months Karsten helped me get in the best physical shape of my life and that was of priceless importance for me; coming back to the ATP Tour as fast and good as I did. I believe that I have played better tennis after my injury and a big reason for that is Karsten's help with my strength and conditioning. Karsten is an excellent strength and conditioning coach and it's very motivating to work with him. He is very professional and incredibly good at making you push yourself to the maximum. I can highly recommend Karsten as a Strength and Conditioning Coach.
Kenneth Carlsen,
Professional tennis player
3-time ATP-tournament winner - 1998, 2002, 2005
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Chapter 4 shows you the process (recipe) for creating training programs and includes considerations that are not directly associated with periodization.

This recipe also explains how to decide the right goals for the athlete. A GREAT program with the WRONG goals is not desirable.


"I have learned a lot from reading [The Flexible Periodization Method] and it has been of great assistance to me in improving my own training as well as that of my clients."
Kirk Salmon,
Certified Personal Trainer
 

“The Flexible Periodization Method” is a complete system. You can create your training programs for ANY athlete or client from this system alone. And yes, to learn the whole system will require some effort on your behalf!

However, there are MANY SPECIFIC principles and strategies that you can take away after 15 minutes of reading and apply them the next day.

Maybe you are already working with another periodization system and getting the results you want and wonder if getting The Flexible Periodization Method will be worth the investment.

Even though “The Flexible Periodization Method” is a complete system, the book also contains a plethora of individual ideas and strategies you can apply to any other training system.


“In well over a decade of serious training with various coaches and trainers, I must say that I was not only delighted but also extremely surprised and impressed when I began working with Karsten. I've found the methods employed by Karsten to be like nothing I'd ever experienced before. His scientifically backed scope and depth of knowledge regarding every facet and detail of strength and conditioning, coupled with his genuine care of my well being and performance is, in my experience, completely unparalleled. Karsten is MILES ahead of any trainers I've ever worked with, and I am so thankful for the opportunity to work with him.”
Jessi Lelliot,
Professional Beach Volleyball Player

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The Flexible Periodization Method

could very well be the best investment you will EVER make


Allow me to ask about the return on your savings or investments. Do you earn 5-10 percent per year? If you are a really good investor, you may be getting even more.

Your investment to own a copy of “The Flexible Periodization Method” is $37.25.

The $37.25 reflects the amount of research (18 years) that went into creating this book and the amount of NEW ideas and extraordinary, effective, training strategies presented in these 400, content-rich pages.

The second reason $37.25 was chosen as your investment to own The Flexible Periodization Method is to “give you more in use value than asked for in money value.” With an investment of $37.25 you can EASILY create a return on investment in excess of 400% within a month, if not sooner.
  • With “The Flexible Periodization Method” in your tool box your trainings programs will be of a quality that allows you to charge up to several hundred dollars per program (like I do).

  • With “The Flexible Periodization Method” in your tool box you can sell macrocycles that are 16-20 weeks long, instead of training packages of 4-6 sessions and thus, increase client retention and revenue.

  • With “The Flexible Periodization Method” you can take on NEW clients and athletes that were previously out of your reach.

"I found "The Flexible Periodization Method" to be extremely helpful.
Karsten's true wealth of knowledge and passion for training and conditioning translates beautifully into print. I am certain I will reference this book for many years to come in my Personal Training career.
Congratulations Karsten and continued success."
Amy Procter,
Phat Fit/Phat Chicks - Burlington

Get your copy of
The Flexible Periodization Method
(Instant Download)
$37.25

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In the medical profession heart disease is called the “silent killer”.

In our profession as a trainer or strength coach the “silent killer” is called “unconscious incompetence”. When we are unconsciously incompetent “we don’t know that we don’t know”. This is way more dangerous than “conscious incompetence”, because “conscious incompetence” makes us take action, “Unconscious competence” doesn’t.

Professionally, “unconscious incompetence” is my biggest fear and you should fear it too. Unconscious incompetence is the biggest enemy of all good coaches and the reason why famous strength coach Charles Poliquin is known for reading 16-18 hours a week.

Get your copy of
The Flexible Periodization Method
(Instant Download)

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You may know that some athletes motivate themselves by imagining how hard their competitors are training at the moment and then push themselves beyond that level.

As strength coaches we can adopt the same habit and ask: “What has my competition learned TODAY?”
If you are not ahead, you are behind – What have YOU learned TODAY?

Get the Flexible Periodization Method ... RIGHT NOW! ...And tonight you can answer that question and say, “Today I learned about a science-based, yet extremely practical system of creating MORE RESULT PRODUCING, HIGHLY INDIVDUALIZED, long-term training programs.”
 
"Overall I give this book a four out of five star rating, and it belongs on the bookshelf of anyone interested in a practical method of periodization programming.”

From “Book Review: The Flexible Periodization Method by Karsten Jensen,” reviewed by Brian Jones, Ph.D., quoted with permission from MILO: A Journal for Serious Strength Athletes, September 2011, Vol. 19, No. 2.
 

 
Get your copy of
The Flexible Periodization Method
(Instant Download)
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To successfully growing your business,
Karsten Jensen


PS: The ability to create better training programs for any athlete is so valuable to MY business that I keep improving those skills on a regular basis. Creating better training programs with “The 9 Key Steps of The Flexible Periodizaton Method” can also help you improve your business AND get paid hundreds of dollars to create the training program.
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Copyright (c) 2010 Karsten Jensen
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